Burberry at The Crown
Burberry
Art direction, set design and production for Burberry’s TB Summer Monogram Takeover as part of the team at Studio Messa. Capturing the spirit of summer, The Burberry TB Summer Monogram takeover at The Crown Sydney was the final outpost in the global campaign which saw partnerships in Miami and Ibiza.
Overlooking Sydney Harbour, the idyllic pool deck was dressed in countless blue monogrammed envelop umbrellas, lush day beds and lounge furniture which were created bespoke for The Crown. As an ode to Thomas Burberry, the lifestyle pieces were created in a refreshed colourway – cobalt blue, deep royal blue, and mid grey.
The takeover was highly successful and had achieved strong visibility and reach both internationally and nationally due to a successful social influencer campaign.
Press was received in publications such as Grazia and Vogue.
